Work in progress.
Had the idea to do a seroius ad, not a spoof, and keep it at 30s. Sort of an editing exercise really.
After a frenzied late night this is the result so far.
The v short gaps in the nature shots will have close ups of stuff being switched off, yet to film that.
Does it work?
Edit - Here is another try, works better i think...? Does it?
edit - finished version of first idea.