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Video Editing: Digital Director
By Marc Peters
Published: January 6, 06
Email

CES, LAS VEGAS, Jan. 4 /PRNewswire/ -- Toshiba America Consumer Products,
L.L.C., ("Toshiba") announced today the introduction of the gigashot digital
camcorders. Part of the company's gigastyle(R) family of products, gigashot
camcorders, like the gigabeat(R) digital audio players, are hard drive based
models that use some of the most innovative storage devices in the
marketplace.

"When it comes to devices like digital camcorders, the consumer demands
simplicity. With large capacity, compact hard drives built in, the consumer
never needs to worry about the right disc or tape to buy. This, tied with the
inherent simplicity of gigashot's interface, means that we can offer a product
that is technologically advanced, yet simple for the consumer to operate,"
said Yoshi Uchiyama, Group Vice President, Toshiba America Consumer Products
Digital A/V Group. "Clearly there is a huge opportunity for Toshiba to
leverage its rich history in TV and Digital Audio Video as well as digital
storage technology and to offer consumers complimentary products like gigashot
that help maximize the entertainment experience."

gigashot camcorders combine a high quality video camera with a still
camera, all-in-one easy to use package. With the capability of snapping
digital photos while continuing to shoot video, gigashot makes it exceedingly
simple to catch those special moments in either still images or video.
Designed with convenience and ease-of-use in mind, and leveraging Toshiba's
industry renowned 1.8" hard drive, both gigashot camcorders are compact and
easy to carry while providing the user with high quality video.

High Quality
Both gigashot models use MPEG-2 video encoding for all video recordings.
What this means to the consumer is extremely high quality video recording
every time and the ability to burn to DVD quickly and easily without any
reduction in resolution caused by the conversion of video formats. Consumers
can select from different bit rates (or quality settings) to suit their needs.
For example, up to 13 hours of high quality 9.6 Mbps recording is possible
using the 60GB* GSC-R60 at its highest quality setting. In addition, if the
consumer needs more recording time at a still high quality video level (6
Mbps), up to 20 hours is possible (10 hours with the 30GB* GSC-R30). With as
much as up to 55 hours of recording time, there is never any need to buy
additional media.

The new Toshiba GSC-R30 (30 GB*) and GSC-R60 (60 GB*) models feature built
in 1.8" hard disk drives, a 2.5" diagonally measured LCD screen (210k pixels)
and a 2 Mega Pixel color CCD Sensor. Both models also come with an SD memory
card slot. In addition, both models offer an electronic image stabilizer to
correct hand movement while filming and a gravity sensor for protection in
case the camcorder unexpectedly falls to the ground. The GSC-R60 comes with a
docking cradle that includes a USB port, Ethernet connectivity, an AC adaptor
and an A/V output.

Simplicity and Ease-of-Use
gigashot hard disk drive camcorders offer ease-of-use. Hard disk drive
random access allows the fear of overwriting existing content to be
eliminated; there are no tape formats to worry about and file management is
simple. gigashot offers an intuitive menu system and the jog control on the
camera corresponds with on-screen menus.

gigashot enhances transfer of content by including USB 2.0 and Ethernet
/S-Video/AV interfaces. Users can transfer content to their PC and selected
Toshiba DVD recorders for playback and editing purposes and in turn can save
the content onto a hard disk drive or burn it on a DVD.

Toshiba's gigashot includes AC/DSEE and PowerProducer(R) software, so
there is no need to buy additional software. The bundled software allows
instant recognition of the camera, still image editing, video editing, DVD
authoring and burning. It even offers a 3 button "burn to DVD" option for the
ultimate in simplicity.

Pricing and Expected Availability
GSC-R30 ($799, February 2006); GSC-R60 ($999, February 2006)

* When referring to hard drive capacity 1 GB = 1 Billion Bytes. Available
capacity will be less with preloaded content and operating system. Actual
formatted capacity may vary.

About Toshiba
Toshiba America Consumer Products, L.L.C. is a limited liability company,
owned by Toshiba America, Inc., a subsidiary of Toshiba Corporation, a world
leader in high technology products with subsidiaries worldwide. Toshiba
America Consumer Products, L.L.C. is a pioneer in DVD and DVD Recorder
technology and a leading manufacturer of a full line of home entertainment
products, including flat panel TV, rear projection, direct view televisions,
combination products and portable devices. Toshiba America Consumer Products,
L.L.C. is headquartered in Wayne, New Jersey with production facilities in
Lebanon, Tennessee. For additional information please visit



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