Forgive my cynicism, but you liked it so much that you thought, "I know, I'll go to the effort of search Google for forums with posts vaguely related to printers, register, and post it there".
And yes, I may be accused of having too much time on my hands for doing this, but...
The email address used to register took me to the website
DNAPL expert Dr Adrian Steele UK DNAPL consultant. This contained a CV for one Dr Adrian Steele (apparently an expert in contanimation of groundwater). A whois look up showed that the administrative contact for SELFADHESIVELABELS.COM is one Adrian Steele. Oh, fancy that?